Discover an improved experience with the Rowenta Ultimate Experience Air Motion hair dryer, offering you easy styling with absolute comfort. It is twice as light and features an ergonomic design, chosen by 100% of the women who participated in the survey.

The Rowenta Ultimate Experience Air Motion hair dryer is equipped with high-speed motor technology, offering you exceptionally powerful air speeds up to 170 km/h. This ensures fast and efficient drying and perfect smoothing results every day.

The Coanda effect provides dual airflows for natural smoothing results, reducing frizz for 86% of women and giving hair a softer, shinier look.

You achieve natural smoothing results with 50% less heat*, maintaining the health of your hair thanks to the Coanda effect. (*compared to a strong straightening brush set at 160°C).

The ion technology provides you with millions of ions to combat static electricity, resulting in smooth and tamed hair enhanced with dazzling shine.

You achieve fully controlled and personalized drying with 9 combinations of speed and temperature settings, and the settings can be saved for convenience.

The cold air shot function stabilizes your hairstyle at the end of drying, for a lasting result and beautiful style.

The compact design and the provided case allow you to take the hair dryer with you wherever you go, while also ensuring easy storage when you are at home.